Visual identity and digital design from a renowned design agency
An elegant visual identity is the key to a successful design, which tells the story of your company. It makes your company recognizable for customers, business partners, and employees.
Let us help you create or redesign your visual identity.
The challenge of creating a lasting visual identity
Creating a visual identity is tough, as the process is linked to many challenges.
Firstly, it needs to be a visual image of your company's values and DNA. How do you visualize a value, how do you communicate diversity, etc.?
Secondly, how do you visualize the company’s DNA in a memorable and recognizable design?
Lastly, how do you connect the design with everything from logo, website, brochures, fonts, etc., so you achieve a coherent identity both online and offline? Loads of challenges lie ahead, but luckily there are also plenty of solutions.
How we work with visual identity and design
We have a straight forward process when we help you create a new visual identity or bringing your old one back to life.
When we work on your visual identity you are always involved. You know every detail of your business and its values. The great visual identity takes form when you combine your business knowledge with our specialist’s design knowledge.
Our digital designers guide you through the process with questions and solutions, so we create the right visual identity step-by-step.
After our initial workshops, we create the finished visual identity and after your approval, we will apply it to web design, brochures, and all your other graphical appearances.
Begin your digital journey with Morningtrain.
The Usual Suspects
The most popular tasks within visual identity
Logo
Based on your company DNA we will create a matching logo.
Colours and fonts
Based on your DNA, we will find suitable fonts and colors for the website.
Digital design
Based on the logo, colors, and fonts a design file/manual is crafted.
Printed material
The crafted design manual can be adapted to etc. brochures.
Visual identity designed by nordic designers
If you're looking for a visual identity crafted by Nordic digital designers, you've come to the right place. We never outsource, so all of our work will be done at our HQ in Denmark, and you will always be able to get in direct contact with the team. It provides you with the knowledge, that the design is crafted by the employees you've met, so the output will be exactly as discussed.
3 important considerations
Redesign of a website?
Do you already have a design, you would like to modernize? Consider in advance which current elements you like, and which you don't. That will inspire our designer.
What do you want to express?
Whether you already have a visual identity or not, you need to know what you want to express. Are your values and goals clearly stated? The visual identity will only be as strong as the business DNA it represents.
New logo?
If you already have a recognizable logo today it is in our experience rarely a good idea to change the logo radically. On the other hand, if the new desired visual identity does not match your old logo it is a neccesary evil to make changes.
Contact
Are you considering a new visual identity for your company?
Do you think it could be exciting to work with us on your new visual identity? We hope you do!
Feel free to write and call Jesper, and tell him about your thoughts.
No strings attached - we're looking forward to hearing from you.